Get our NEW Guest Experience Benchmark report—the most comprehensive guest experience data available today, here.

Management & representation companies

Maximize returns to your partners by using guest experience feedback to make data driven operational decisions and add value to properties under your management. Achieve exceptional service standards and deliver superior results for real estate investors, ownership groups, and publicly-traded REITs.

Reputation | Surveys | Reports | Analytics

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Make smarter decisions

Detailed quantitative & qualitative analysis on a property, brand or chain level

Whether you are evaluating an individual hotel investment, a management portfolio, entering a new market or assessing an existing portfolio, we provide guest intelligence to more accurately project CAPEX requirements and revenue.

- Accurately determine hotel valuations
- Assess managerial performance
- Negotiate more effectively

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How we can help

Global Review Index™

Benchmark an individual hotel, group or brand's online reputation score with the industry-standard GRI™, calculated from reviews aggregated from 140 OTAs and review sites in 45+ languages.

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Sentiment analysis

Identify positive and negative mentions related to guests’ experiences in more than 26 categories to better understand how well a hotel is performing.

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Competitive intelligence

Leverage Guest Intelligence and competitive benchmarking to enhance overall analysis and precision in due diligence to improve buy-side negotiations.

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Review monitoring

Track what people are saying about a given hotel or brand in real-time using our powerful, yet simple dashboard.

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More accurately determine hotel valuations

A Cornell University Study revealed that there is a link between a hotel group’s Global Review Index™ scores and market capitalization and that improving online reputation performance can lead to increased valuations.

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Assess managerial performance

Identify service and operational strengths and weaknesses to establish appropriate objectives and KPI’s, assess existing managerial talent and identify necessary HR requirements.

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