FREE WEBINAR | Everything You Need to Know About Google for Hotels. WATCH NOW >>

Semantic Analysis

The Power of Text Mining

Analyze positive and negative mentions in hundreds of key concepts and 16 languages to help prioritise operational and service improvements to deliver better guest experiences and exceed expectations.

Reputation Management for Hotels

How it Works

Hundreds of thousands of new reviews are analysed daily organising concepts into 26 standard categories from a dictionary of 475+ hospitality related concepts allowing you to gain detailed competitive insight and identify strengths and weaknesses, compared to your direct competitors.

  • Leverage online reviews to increase revenue


    The full text of a guest comment, either from an online review or a survey response, is analyzed.

    Leverage online reviews to increase revenue
  • Improve your ranking on review sites & OTAs


    The text is scanned for meaningful concepts, and snippets of text are extracted where these concepts exist. We pick out the aspects related to hospitality as determined by our dictionaries and relate them to a defined concept.

  • Outperform your competitors


    Once the concepts have been identified, the surrounding text is evaluated for sentiment. When positive or negative sentiment exists, we record it as a positive or negative mention.

Key features

  • Global Review IndexTM

    Benchmark an individual hotel, group of hotels or brands online reputation score with the industry-standard GRITM, calculated from reviews aggregated from 175 OTAs and review sites in 45+ languages.

  • Sentiment analysis

    Identify positive and negative mentions related to guests’ experiences in more than 26 categories to help prioritize operational/service improvements.

  • Competitive intelligence

    Gain unprecedented insight into your competitors’ performance and benchmark results by GRITM, department, review source, language/country and sentiment analysis.

  • Social media monitoring

    Track what people are saying about your hotel and brand in real-time using our powerful, yet simple dashboard which features automatic alerts to help proactively engage with guests and take action as needed.

  • Mobile App

    Use our intuitive app which features real-time alerts and notifcations to prioritize where you need to take action and engage with guests while on the go. See more

  • Ticketing system

    Using our ticketing system to help ensure that important operational/service shortcomings get communicated to the relevant person or department and get resolved.

Anthony Khoo Ascott

“Listening to our guests is an important part of our brand strategy. We are driven to not only listen but make the necessary operational and service improvements to create a better customer experience for our guests. ReviewPro is a valued partner in helping us achieve these goals.”

Anthony Khoo

Senior Vice President for Brand & Marketing, The Ascott Limited

Why choose ReviewPro

Our Guest Intelligence empowers hotel and restaurant professionals to change internal culture and processes in order to increase guest satisfaction and revenue.

  • Data coverage, reliability & the GRI

    Unique understanding of hotel sector & technology

  • Actionable insight to deliver measurable results

    Results oriented & committed to helping clients succeed

  • Invaluable education, training & support

    Passionate team providing expert training & support

  • Open & flexible approach to data

    Open & flexible approach to data integration

55,000+ companies rely on ReviewPro

    • Kempinski Hotels
    • Red Lion
    • Radisson Hotel Group
    • Melia
    • Ascott
    • Minor

Improve your TripAdvisor ranking

Talk to one of our experts today to find out how your hotel can improve review volume and ranking on TripAdvisor and leading OTAs.

I accept the Privacy Policy
I want to receive industry insights and product information