Asking the Ultimate Question: Would Guests Recommend Your Hotel?

One of the most valuable guest feedback metrics is the Net Promoter Score® (NPS®). In this guide, we discuss how NPS® is calculated, how to benchmark performance and how to improve your NPS®. We also talk to industry insiders to find out their secrets to keeping a consistently high NPS® year-round.

• Why the NPS® has become an industry standard
• How NPS® is used in the hotel industry
• How you can use it as a benchmark
• The connection between NPS® and TripAdvisor rankings
• …as well as an insightful interview with a hotel industry insider!