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Free Guide for Hoteliers

How to Optimize your Hotel Website

Discover simple tricks to optimize your hotel website and improve your search ranking to increase your hotel’s visibility and encourage guest reviews

Topics include:

  • Understand the recent changes to search engine algorithms and consumer behavior
  • Outline several practical steps you can take to increase your user-generated content (UGC) and direct sales
      – Understand how UGC can affect search engine optimization
      – Learn how to increase your UGC to drive more traffic to your website
      – Learn how to increase the quality and quantity of your hotel’s reviews
  • See examples of hotels that effectively use website optimization
  • Discover where to publish reviews and UGC for maximum impact
  • Design your website to encourage reviews and user generated content