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Free Guide for Hoteliers

How to Optimize your Hotel Website

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Discover simple tricks to optimize your hotel website and improve your search ranking to increase your hotel’s visibility and encourage guest reviews

Topics include:

  • Understand the recent changes to search engine algorithms and consumer behavior
  • Outline several practical steps you can take to increase your user-generated content (UGC) and direct sales
      – Understand how UGC can affect search engine optimization
      – Learn how to increase your UGC to drive more traffic to your website
      – Learn how to increase the quality and quantity of your hotel’s reviews
  • See examples of hotels that effectively use website optimization
  • Discover where to publish reviews and UGC for maximum impact
  • Design your website to encourage reviews and user generated content