How Transamerica Hotels Drives Success by Taking an Integrated Approach to Guest Feedback Management

Since taking on ReviewPro’s Guest Experience Improvement Suite™, Transamerica Hotel Chain has completely redefined its online reputation strategy and boosted its KPIs across all 26 of its hotels.

In this case study you will find out how:

The GRI™ increased by a huge 4%

The group uses data to report to its board of directors

Guest feedback is used for capex decisions

Staff engagement has skyrocketed