While hotel guest loyalty is still as important as ever, the way in which brands manage it is changing. One study found that a 5% increase in customer retention produces more than a 25% increase …
12 Ways to Build Guest Loyalty
hotels
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The 4 Key Trends Impacting the Hospitality Industry in 2018
What would January be without a look at the top hotel trends that will shape the industry this year? In our up-and-coming webinar we will be exploring the four key trends that are set to …
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Australia’s Accommodation “Gold List” and the Future of Tourism Rankings
Today Star Ratings Australia revealed the next stage in its partnership with ReviewPro – unveiling the “Gold List” of Australian accommodation. The Gold List is powered by ReviewPro Guest Intelligence and is exclusive to Australian …
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Boutique guest houses beat five-star brands in Goa
On the Top 10 list of best-reviewed lodgings in Goa, bohemian establishments beat five-star hotels. ReviewPro analyzed a total of 17,661 guest reviews and 143 hotels with at least three stars by their Global Review …
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‘Generating positive reviews’ more important than headlines, poll says
WASHINGTON D.C. – Generating more positive reviews in 2014 is a bigger priority than generating more social media followers – and even headlines, a new poll of hotel marketers from around the globe says. Hundreds …
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Free webinar for hoteliers: Leverage social media for public relations
The Internet and social media have had a disruptive impact on public relations, shifting an increasing amount of news and travel planning online. How can hotels adapt to this shift and leverage social media to …
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Don’t get ‘lost in translation’ with foreign language hotel reviews
How can you respond to an online hotel guest review written in Russian, Portuguese, Chinese or other languages you don’t understand? If you can’t understand the nature of a guest’s comments, then you wouldn’t be …