If you’re struggling to keep up with responding to Google reviews, and you’ve noticed the recent spike, you’re not alone. A recent ReviewPro analysis found that Google reviews increased by 309% from 2016 to 2017 …
Who trusts a hotel with only two reviews? Earning a five-star hotel review is important, but the number of reviews your hotel receives can directly affect revenue too. Gaining a higher volume of guest ratings …
On Oct. 9, hospitality executives will descend on Berlin for the HSMAI Digital Marketing and Revenue Management conference. Given new advances in technology that invite greater collaboration between the two disciplines, this one-day conference has …
By Daniel Edward Craig With over 1500 hoteliers from around the world having registered for our latest webinar, Google For Hotels, we expected a lot of questions. But we received so many we’ve had to …
Google, which accounts for an estimated 65 percent of Internet searches worldwide*, has been highly active in the travel space in recent times, creating new opportunities and challenges for hotels. As more Google products become …