Online reputation management: Recommended readings of the week – November 15th

Every Friday, we share five of the most interesting articles published online during the week, ranging from Social Media & Online Reputation Management to Hospitality Industry News and Market Research.

In case you haven’t already seen links to them on Twitter, Facebook, LinkedIn or Google+, here is our hand-picked selection of recommended readings this week:

Have you seen this week’s blogposts on ReviewPro?

  • Nine Best Practices for Hotels on Twitter
  • Uruguay: Boutique hotels boast best online reputation
  • ReviewPro’s Reputation Scorecards provide hotels free access to their online reputation score
  • In the bid for more personable, casual service, has our definition of hospitality changed for the worse?
    What has our restaurant dining experience turned into?
    By Steve DiGioia

    Emotional vs logical, maths vs art, storytelling vs facts: In hotel marketing, which side of the brain do you use?
    The Right Brain vs. Left Brain of Marketers
    By Jason Miller

    Which six negative “trigger” words should you swap when dealing with guests?
    Six Words to Avoid When Dealing With Guests
    By Alan Fairweather

    Sixty things you should know about social media in travel
    The Hotel Guest Experience Begins Online
    By Arielle Sanchez

    What’s the best way to harness social media for guests?
    3 Rules of Engagement for Successful Social Selling
    By Amy Hall