Online reputation management: Recommended readings of the week – January 17th

Every Friday, we share five of the most interesting articles published online during the week, ranging from Social Media & Online Reputation Management to Hospitality Industry News and Market Research.

In case you haven’t already seen links to them on Twitter, Facebook, LinkedIn or Google+, here is our hand-picked selection of recommended readings this week:

Have you seen this week’s blogposts on ReviewPro?

 

Does your hotel brand need a seperate account for PR?
5 brands making the most of PR-specific Twitter accounts
By Arik Hanson

5 trigger words that will INSTANTLY lift your hotel web copy
The 5 Most Persuasive Words in the English Language
By Gregory Ciotti

Are restaurants empowering employees…by refusing to tip?
There’s an Anti-Tipping Revolution Brewing in Restaurants
By Ben Richmond

New study reveals promising year for hotel investment, room rate and occupancy
Global hospitality insights

Mixing business with pleasure, and other common pitfalls of starting out with social media
Are You Making These 5 Restaurant Social Media Mistakes?