Online Reputation and Social Media Management for Hotels: Recommended Readings of the week– October 12th

Every week on Friday, we share 5 of the most interesting articles on Social Media & Online Reputation Management published during the week. Here are this week’s recommended readings:

The migration from Offline to Online.
A Brief History of the Evolution of the Hospitality Industry
by Taoufik Haraketi

How PR can help you to market your small business more effectively.
Five Common Hotel PR Myths… Busted!
By Jennifer Nagy

Little luxuries are how hotels earn their five stars.
Little luxuries – how hotels can do better
by Andrea

Tim Gunstone, EyeforTravel’s managing director, has been talking to top travel players and key innovators across the world about the next steps for a highly competitive, low margin industry.
The ultimate customer experience: Four key trends in the evolving online space
by Tim Gunstone

Mobile users seeking restaurant information seem to belong overwhelmingly to one group: hungry people looking for good food, right now.
Location, Location, Location Drives Mobile Searchers to Restaurants
by eMarketer