Online Reputation and Social Media Management for Hotels: Recommended Readings of the week – June 21st

Every Friday, we share five of the most interesting articles published online during the week, ranging from Social Media & Online Reputation Management for hotels to Hospitality Industry News and Market Research.

In case you haven’t already seen links to them on Twitter, Facebook, LinkedIn or Google+, here is our hand-picked selection of recommended readings this week:

Are Independent hotels losing against the big OTAs?
Lost in distribution: what independent hotels must do today to regain control
By Doug Kennedy

Poor service: a problem that plagues the hospitality industry?
The Service Was Underwhelming And I Think I Know Why
By Tom Costello

Leisure travel surges as people feel better about themselves
The Leisure Pack Is Back
By Anne Edwards

Is this game over for hotel-room minibars?
Hotel minibars: In need of being refreshed?
By Daisy Carrington

Make your business come alive with the new social media
How to Celebrate Your Small Business with Instagram, Vine, and Pinterest
By Deborah Sweeney