Online Reputation and Social Media Management for Hotels: Recommended Readings of the week– August 26th

Yes, it’s that time of the week again: Here are ReviewPro’s top 5 picks on social media & online reputation news articles for the week. Have a great weekend!!

 

“37% of leisure travellers will not book hotel rooms if they don’t see satisfactory photos, video or written content on the website they are visiting”
Using videos for traffic generation and online sales
by Jim Dicso

 
“How does social media look on a hotel’s P+L statement? What is the return on investment?” These questions answered and more by top hotel Executives.
Hilton, Hyatt, Wyndham Execs Talk Social Media Strategy.
by Melanie Nayer

 

See examples of how some travel brands are using social media for marketing
How are Travel Brands Using Social Media for Marketing?
by Achintya Gupta

 

Social Media – Understanding The Customer Engagement Process
Six Myths of Social Media
by Saurabh Mittal

 

Tips on some of the things your hotel shoulc be doing on it Facebook page.
4 Tips for Effective Facebook Community Management
by Andrea Vahl