A recently published study conducted by professor Cathy Enz of the Cornell University School of Hotel Administration has revealed the correlation between review scores, channel mix and revenue performance after customer acquisition costs. The findings …
We have recently published our industry reference Top Luxury Hotel & Brand Report. The findings of the study demonstrate how the hospitality landscape has evolved over the past year, highlighting important trends as well as …
Increasingly, savvy hoteliers are using guest feedback to make operational and service improvements on property to deliver better guest experiences. We recently surveyed 2,877 hospitality professionals across the globe to gain a better understanding of …
We recently partnered with Duetto to discuss “The 7 Layers of Data That Will Improve Your Room Pricing” in a free webinar for hoteliers. From historical booking information to newer consumer-centric data sets like web …
Written guest comments contain the specifics on how to improve your hotels. Today, there exists significant opportunity for our industry to process this feedback for better operational and marketing insights. That’s the message of a …
We have recently published our Top Luxury Hotel & Brand Report for the second year running. Analyzing almost two million online guest reviews published during 2014, we evaluated a total of 2,330 properties that pertain …
PwC has published a comprehensive research study on the state of hotel online reputation “Why hotel reviews matter and how hotels respond” and opportunities created with guest intelligence data for hotel owners, operators, and destination …