The need for strong brand identity in the hospitality industry is imperative in today’s landscape if hotels are to secure repeat bookings. Personalizing the guest experience, getting to grips with the latest tech, and tailoring …
Things go wrong from time to time: fact. What makes or breaks the hospitality experience is how you handle service recovery. In our next webinar we will be discussing the tools, strategies, and best practices …
You may be fully committed to putting guest satisfaction first in your organization, but how do you ensure your whole team is pulling in the same direction? Do they have the right tools and processes …
Google has been a major player in the online travel space for a while, now offering a range of products for travelers from Maps and Trips to Flights and Hotels. Google reviews have always played …
A group of four family-friendly properties in the Canary Islands, HD Hotels & Resorts, recognizes the critical role that guest surveys and online reviews play in driving guest satisfaction and revenue. The company signed up …
While hotel guest loyalty is still as important as ever, the way in which brands manage it is changing. One study found that a 5% increase in customer retention produces more than a 25% increase …
An interview with Silvia Battistella, Online Reputation Manager at Barceló Hotel Group. Silvia Battistella knows a thing or two about responding to online reviews. As Quality Manager at Iberostar Hotels & Resorts for three years, …