Online Reputation and Social Media Management for Hotels: Recommended Readings of the week– January 20th

Every week on Friday, we share 5 of the most interesting articles on Social Media & Online Reputation Management published during the week. Here are this week’s recommended readings:

A hotels.com® survey of hotel amenities shows that free wifi is a must when choosing a room and that this amenity overwhelmingly factored into the decision on which hotel to book.
Give us free wifi or we won’t book, say travellers
by WIT

As TripAdvisor has continued its growth globally, featuring sites in 30 countries and in 21 languages, the Travelers’ Choice Hotels awards now highlight a broader range of spectacular properties across the globe.
TripAdvisor Announces World’s Best Hotels With 2012 Travelers’ Choice Award
by Hospitality Net

Twitter has now become a core digital media tool for real-time engagement with the Luxury Market Segment.
How Four Seasons Became a Twitter Trend
by AreMorch

Foursquare is driving new online strategies for Hotels.
8 ways to optimize your Hotel Business with Foursquare
by Alain Classe

Starting now smart hoteliers need to begin embracing Google+ as a major component of their Search Engine Optimization (SEO).
Smart Hoteliers Are Embracing Google+ For SEO
by Madigan Pratt

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