Online Reputation and Social Media Management for Hotels: Recommended Readings of the week– June 29th

Every week on Friday, we share 5 of the most interesting articles on Social Media & Online Reputation Management published during the week. Here are this week’s recommended readings:

So just what networks are businesses taking advantage of?
The Rise of Social Enterprise [INFOGRAPHIC]
by Ilya Pozin

This is a case study on the success of Mandarin Oriental’s global social media strategy that is sure to jump start your programs.
The Social Media Lessons of Mandarin Oriental
by Ann Manion

The proliferation of online tools continues to dominate the pace of change in the ever-evolving hotel industry, according to sources.
5 trends shaping the hotel industry
by Patrick Mayock

Here are the five you must know from Alltop co-founder and former Apple chief evangelist Guy Kawasaki.
Guy Kawasaki’s 5 Innovation Tips
by Danielle Schlanger

After years of promises that mobile hotel booking would be the wave of the future in travel, it seems the future has finally arrived.
Why We’ll All Soon Be Booking Our Hotels On The Go
by Paul Brady

 

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