Online Reputation and Social Media Management for Hotels: Recommended Readings of the week– February 3rd

Every week on Friday, we share 5 of the most interesting articles on Social Media & Online Reputation Management published during the week. Here are this week’s recommended readings:

Numerous reports agree that unique visitors to Pinterest are skyrocketing, and that Pinterest is driving more referral traffic than Google+, LinkedIn, Reddit, and YouTube.
Pinterest Driving More Referral Traffic Than Google+ [Infographic]
by Danny Goodwin

How to create an excellent experience for everyone touched by the Hotels service and products?
Why Social Media ROI is so Complicated for Hotels
by AreMorch

Top 5 most important amenities according to U.S. travelers who most often book hotels.
54% of Travelers Have Canceled Reservations Because They Found Better Amenities Elsewhere
by Hotel News Resource

In this climate of recovery hotels and casinos are once again hiring executive staff. The need to find the right match has never been more important.
7 Ways to Improve Your Hospitality Executive Hiring Process in 2012
by Bentley Price Associates

Do you use Google Analytics to track your clicks and bookings just because it is free?
Why Google Analytics Should Be Outlawed In The Travel Industry
by Ryan Bifulco

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