ReviewPro Software Implementation Tips

The Benefits of Guest Reviews For Increasing Direct Sales at Hotels

Website optimization is a very important topic for hotel ecommerce managers, since direct sales are typically yield the highest profits for most hotels. Additionally, selling through your own website provides the opportunity to control the … Continue reading

The ReviewPro Quality Seal

Placing customer reviews on a hotel website is a powerful way to build consumer confidence and keep people on the site. The ReviewPro Quality Seal was designed specifically to help you achieve these goals – … Continue reading

How The Roger Smith Hotel Built A “Culture of Content” And Reached Social Media Celebrity Status

I recently spoke with John Knowles, Director at Innovation at Roger Smith Hotel in New York City about their approach to social publishing. The Roger Smith is a ReviewPro client and is often referred to … Continue reading

How to avoid the intention-execution disconnect in hotel reputation management

The recently-released TripAdvisor 2011 Accommodation Owners Survey – covering more than 1,000 properties – reported that 99% respondents plan to reply to their online reviews, with 72% planning to do this with both positive and … Continue reading

?>